Constructed on an area of more than 4,000 m², the toy store’s building occupies the north-east part of a block in Maroussi, among mostly shopping centers, stores and offices, but also housing. Single rectangle spaces have been designed to accommodate a rational positioning of goods and unobstructed shoppers’ circulation.
On the main facade, the entire surface corresponding to basement A is covered with glass, using a horizontal canopy for shading. Over the canopy and all up to the roof, the surface reclines, creating an architectural ledge. A sign with the company’s logo is placed there. A similar sign has been also placed on the west facade.
On the south and the east facades there is extensive use of projected and fixed glass surfaces. The vivid colours are the ones typically used by the company, enhancing the company’s identity. Even though common materials are used for the construction, it differentiates itself aesthetically form the typical architectural practice, by being perceptually associated to the specific commercial function.
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